Local SEOGoogle MapsLocal Pack

Local SEO case study: +312% more local leads

Local SEO across Google Search, Google Maps and the Local Pack that more than quadrupled calls, enquiries and qualified local leads.

+312%calls from Google (48 → 198)

+267%direction requests (30 → 110)

+185%profile views (1.2K → 3.4K)

28keywords in the Top 3

The challenge

Where it started

The business needed to be found by nearby customers on Google Search, Google Maps and in the Local Pack, where most local buying decisions start.

What I did

The strategy

Local researchLocalised keyword research and competitor analysis.
Google Business ProfileProfile optimization, categories and services.
Local landing pagesLocal landing-page SEO with LocalBusiness schema and internal linking.
Citations & NAPConsistent name, address and phone across citations.

The results

What changed

Over six months (November 2023 to April 2024), calls from the Google Business Profile grew 312% from 48 to 198, direction requests grew 267% from 30 to 110, and profile views grew 185% from 1.2K to 3.4K. The business now ranks in the Top 3 for 28 local keywords.

Source: Google Business Profile insights

The proof

Real data, real reports

Screenshots from Google Business Profile insights. Client details are hidden for confidentiality. Click any image to enlarge it.

Client feedback

What clients say about working with me

★★★★★5.0Local SEO

“Tamzid was WONDERFUL to work with. He is extremely knowledgeable and experienced. I know nothing about how to implement SEO and i an so glad do delegate this to Tazmid. I plan on hiring him indefinitely for all my SEO needs. Highly recommend.”

SEO for a Lice Treatment BusinessOct 2024

Verified Upwork review

Your turn

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